Analysis of information sources in references of the Wikipedia article "Shape" in English language version.
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The type of contour a visual object possesses—whether the contour is sharp angled or curved—has a critical influence on people's attitude toward that object.
Participants' evaluations indicated a preference for rounded shapes...
circular- versus angular-logo shapes activate "softness" and "hardness" associations, respectively
The type of contour a visual object possesses—whether the contour is sharp angled or curved—has a critical influence on people's attitude toward that object.