Targeted advertising (English Wikipedia)

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Gal-Or, Esther; Gal-Or, Ronen; Penmetsa, Nabita (September 2018). "The Role of User Privacy Concerns in Shaping Competition Among Platforms". Information Systems Research. 29 (3): 698–722. doi:10.1287/isre.2017.0730. ISSN 1047-7047. S2CID 52878736.
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Farahat, Ayman; Bailey, Michael (16 April 2012). "How Effective is Targeted Advertising?". doi:10.2139/ssrn.2242311. SSRN 2242311. {{cite journal}}: Cite journal requires |journal= (help)
Bergemann, D.; Bonatti, A. (2011). "Targeting in advertising markets: Implications for offline versus online media." (PDF). The RAND Journal of Economics. 42 (3): 417–443. doi:10.1111/j.1756-2171.2011.00143.x. hdl:1721.1/77229. JSTOR 23046807.
Anand, B.N.; Shachar, R. (2009). "Targeted advertising as a signal". Quantitative Marketing and Economics. 7 (3): 237–266. doi:10.1007/s11129-009-9068-x. S2CID 12565152.
Goldfarb, A.; Tucker, C. E. (2011). "Online advertising, behavioral targeting, and privacy". Communications of the ACM. 54 (5): 25–27. doi:10.1145/1941487.1941498. S2CID 207185235.
Tucker, C. E. (2014). "Social networks, personalized advertising, and privacy controls". Journal of Marketing Research. 51 (5): 546–562. doi:10.1509/jmr.10.0355. hdl:1721.1/99170. S2CID 11518615.

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Bergemann, D.; Bonatti, A. (2011). "Targeting in advertising markets: Implications for offline versus online media." (PDF). The RAND Journal of Economics. 42 (3): 417–443. doi:10.1111/j.1756-2171.2011.00143.x. hdl:1721.1/77229. JSTOR 23046807.
Tucker, C. E. (2014). "Social networks, personalized advertising, and privacy controls". Journal of Marketing Research. 51 (5): 546–562. doi:10.1509/jmr.10.0355. hdl:1721.1/99170. S2CID 11518615.

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imediaconnection.com

iMedia Connection article on Behavioral Targeting for Networks in the USA [1]

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Gal-Or, Esther; Gal-Or, Ronen; Penmetsa, Nabita (September 2018). "The Role of User Privacy Concerns in Shaping Competition Among Platforms". Information Systems Research. 29 (3): 698–722. doi:10.1287/isre.2017.0730. ISSN 1047-7047. S2CID 52878736.

isamuel.com

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jstor.org

Crain, Matthew; Nadler, Anthony (2019). "Political Manipulation and Internet Advertising Infrastructure". Journal of Information Policy. 9: 370–410. doi:10.5325/jinfopoli.9.2019.0370. ISSN 2381-5892. JSTOR 10.5325/jinfopoli.9.2019.0370. S2CID 214217187.
Bergemann, D.; Bonatti, A. (2011). "Targeting in advertising markets: Implications for offline versus online media." (PDF). The RAND Journal of Economics. 42 (3): 417–443. doi:10.1111/j.1756-2171.2011.00143.x. hdl:1721.1/77229. JSTOR 23046807.

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Bergemann, D.; Bonatti, A. (2011). "Targeting in advertising markets: Implications for offline versus online media." (PDF). The RAND Journal of Economics. 42 (3): 417–443. doi:10.1111/j.1756-2171.2011.00143.x. hdl:1721.1/77229. JSTOR 23046807.

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Valdez, P (2019). "Circadian Rhythms in Attention". The Yale Journal of Biology and Medicine. 92 (1): 81–92. ISSN 0044-0086. PMC 6430172. PMID 30923475.

ncbi.nlm.nih.gov

Valdez, P (2019). "Circadian Rhythms in Attention". The Yale Journal of Biology and Medicine. 92 (1): 81–92. ISSN 0044-0086. PMC 6430172. PMID 30923475.

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Crain, Matthew; Nadler, Anthony (2019). "Political Manipulation and Internet Advertising Infrastructure". Journal of Information Policy. 9: 370–410. doi:10.5325/jinfopoli.9.2019.0370. ISSN 2381-5892. JSTOR 10.5325/jinfopoli.9.2019.0370. S2CID 214217187.
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Tucker, C. E. (2014). "Social networks, personalized advertising, and privacy controls". Journal of Marketing Research. 51 (5): 546–562. doi:10.1509/jmr.10.0355. hdl:1721.1/99170. S2CID 11518615.

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Li, Kai; Idemudia, Efosa C.; Lin, Zhangxi; Yu, Yang (2012-06-01). "A framework for intermediated online targeted advertising with banner ranking mechanism". Information Systems and E-Business Management. 10 (2): 183–200. doi:10.1007/s10257-010-0134-4. ISSN 1617-9846. S2CID 17037061.
Castelluccia, Claude; Kaafar, Mohamed-Ali; Tran, Minh-Dung (2012). "Betrayed by Your Ads!". Privacy Enhancing Technologies. Lecture Notes in Computer Science. Berlin, Heidelberg: Springer. doi:10.1007/978-3-642-31680-7_1. ISBN 978-3-642-31679-1. ISSN 0302-9743.
Crain, Matthew; Nadler, Anthony (2019). "Political Manipulation and Internet Advertising Infrastructure". Journal of Information Policy. 9: 370–410. doi:10.5325/jinfopoli.9.2019.0370. ISSN 2381-5892. JSTOR 10.5325/jinfopoli.9.2019.0370. S2CID 214217187.
Li, Kai; Du, Timon C. (2012-12-01). "Building a Targeted Mobile Advertising System for Location-based Services". Decis. Support Syst. 54 (1): 1–8. doi:10.1016/j.dss.2012.02.002. ISSN 0167-9236.
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Valdez, P (2019). "Circadian Rhythms in Attention". The Yale Journal of Biology and Medicine. 92 (1): 81–92. ISSN 0044-0086. PMC 6430172. PMID 30923475.
Tucker, Catherine E. (2012-05-01). "The economics of advertising and privacy". International Journal of Industrial Organization. Selected Papers, European Association for Research in Industrial Economics 38th Annual Conference, Stockholm, Sweden, September 1-3, 2011. 30 (3): 326–329. doi:10.1016/j.ijindorg.2011.11.004. hdl:1721.1/99168. ISSN 0167-7187.
Gal-Or, Esther; Gal-Or, Ronen; Penmetsa, Nabita (September 2018). "The Role of User Privacy Concerns in Shaping Competition Among Platforms". Information Systems Research. 29 (3): 698–722. doi:10.1287/isre.2017.0730. ISSN 1047-7047. S2CID 52878736.
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