Analysis of information sources in references of the Wikipedia article "White chocolate" in English language version.
Milk chocolate grew to become the standard of what the public thought chocolate should be. The old quest for high-quality cocoa beans became less important. Manufacturers instead considered the quality of the milk.
Dark Toblerone was launched in 1969 with White Toblerone following in 1973.
Typical recipes for white bar chocolate
Nestle is primarily credited for marketing the world's first white chocolate bar. However, history shows that previous white chocolate recipes existed, whether by chocolatiers, home cooks, or intended for "medicinal" purposes. [...] America was also blessed with white chocolate, but not until 1948, when Nestle introduced the Alpine White chocolate bar. [...] Then, in 1993, Hershey's hopped on the competition and marketed Hugs, a Hershey's kisses white chocolate variety!
The history of white chocolate is largely unclear, but "the general consensus", says Eagranie Yuh, author of "The Chocolate Tasting Kit" (Chronicle, 2014), "is that Nestlé was the first to develop white chocolate commercially in 1936 in Switzerland. The story is that it was a way to use up excess milk powder that had been produced for World War I and was no longer in demand." [...] White chocolate is also a way to use up extra cocoa butter that is extracted from the cocoa bean when making cocoa powder.
