(en-US) « Big Ten Conference Reveals New Logo and Honors Football History with Division Names and Trophies », sur bigten.org, Big Ten Conference (consulté le ) : « "The new Big Ten logo was developed to symbolize the conference's future, as well as its rich heritage, strong tradition of competition, academic leadership, and passionate alumni", said Gericke. "Its contemporary collegiate lettering includes an embedded numeral "10" in the word "BIG", which allows fans to see "BIG" and "10" in a single word. Memorable and distinctive, the new logo evolved from the previous logo's use of negative space and is built on the conference's iconic name, without reference to the number of member institutions. The new logo also provides the flexibility of multiple versions which can be used horizontally, vertically and within new media." »