Robert D. Hof, «‘Unboxing’ Videos a Gift to Marketers», The New York Times, (ISSN0362-4331, lire en ligne, consulté le )
(en-GB) Erica Buist, «Unboxing – the YouTube phenomenon that lets you see what you're getting», The Guardian, (ISSN0261-3077, lire en ligne, consulté le )
(en-GB) Erica Buist, «Unboxing – the YouTube phenomenon that lets you see what you're getting», The Guardian, (ISSN0261-3077, lire en ligne, consulté le )