Analysis of information sources in references of the Wikipedia article "Xbox" in Indonesian language version.
Direct X-Box, of course, was truncated to "Xbox," -- and "marketing hated the name", says Fries. "They went off and created this whole, long list of better names for the machine." In focus testing, the marketing team left the name "Xbox" on that long list simply as a control, to demonstrate to everyone why it was a horrible name for a console. "Of course, "Xbox" outscored, in focus testing, everything they came up with. They had to admit it was going to be the Xbox."
Moore said that Microsoft is currently working on a second new Xbox 360, which will be offered at the arcade's price point of $200. He declined to say what functionalities the cheaper model would or would not have. One likely scenario is the cheaper model will essentially be a slim arcade with no Wi-Fi capabilities or a hard drive. Moore also said that going forward, all future models of the Xbox 360 would not have names and would only be designated by their memory capacity.
Direct X-Box, of course, was truncated to "Xbox," -- and "marketing hated the name", says Fries. "They went off and created this whole, long list of better names for the machine." In focus testing, the marketing team left the name "Xbox" on that long list simply as a control, to demonstrate to everyone why it was a horrible name for a console. "Of course, "Xbox" outscored, in focus testing, everything they came up with. They had to admit it was going to be the Xbox."
Moore said that Microsoft is currently working on a second new Xbox 360, which will be offered at the arcade's price point of $200. He declined to say what functionalities the cheaper model would or would not have. One likely scenario is the cheaper model will essentially be a slim arcade with no Wi-Fi capabilities or a hard drive. Moore also said that going forward, all future models of the Xbox 360 would not have names and would only be designated by their memory capacity.
