クチコミマーケティング (Japanese Wikipedia)

Analysis of information sources in references of the Wikipedia article "クチコミマーケティング" in Japanese language version.

refsWebsite

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7doi.org

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2worldcat.org

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1jcsdcb.com

low place

1researchgate.net

120^th place

616^th place

1thefreelibrary.com

518^th place

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1growinfluence.com

low place

1washingtonpost.com

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1nytimes.com

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1brandweek.com

low place

1bizjournals.com

407^th place

2,273^rd place

1tau.ac.il

4,464^th place

9,815^th place

bizjournals.com

“Word of Mouth Trumps All in Today's Marketing”. Austin Business Journal. (December 16, 2014) December 16, 2014閲覧。

brandweek.com

“Adweek”. 2020年12月21日閲覧。

doi.org

Anghelcev, George (2015). “Unintended effects of incentivizing consumers to recommend a favorite brand”. Journal of Marketing Communications 21 (3): 210-223. doi:10.1080/13527266.2012.747980.
Lang, Bodo; Lawson, Rob (2013). “Dissecting Word-of-Mouth's Effectiveness and How to Use It as a Proconsumer Tool”. Journal of Nonprofit & Public Sector Marketing 25 (4): 374. doi:10.1080/10495142.2013.845419.
Berger, Jonah (2014). “Word of mouth and interpersonal communication: A review and directions for future research”. Journal of Consumer Psychology 24 (4): 586–607. doi:10.1016/j.jcps.2014.05.002.
Berger, Jonah; Milkman, Katherine L (2012). “What Makes Online Content Viral?”. Journal of Marketing Research 49 (2): 192. doi:10.1509/jmr.10.0353.
Berger, Jonah; Schwartz, Eric M (2011). “What Drives Immediate and Ongoing Word of Mouth?”. Journal of Marketing Research 48 (5): 869. doi:10.1509/jmkr.48.5.869.
Teng, Shasha; Wei Khong, Kok; Wei Goh, Wei; Yee Loong Chong, Alain (2014). “Examining the antecedents of persuasive eWOM messages in social media”. Online Information Review 38 (6): 746. doi:10.1108/OIR-04-2014-0089.
Baker, Andrew M.; Donthu, Naveen; Kumar, V. (2016-04-01). “Investigating how Word-of-Mouth Conversations about Brands Influence Purchase and Retransmission Intentions” (英語). Journal of Marketing Research 53 (2): 225–239. doi:10.1509/jmr.14.0099. ISSN 0022-2437.

growinfluence.com

blog.growinfluence.com

“Is Influencer Marketing Ethical?”. GrowInfluence.com. 2015年6月11日閲覧。

jcsdcb.com

Lang, Bodo; Hyde, Ken (2013). “Word of mouth: what we know and what we have yet to learn”. Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior 26: 1–18.

nytimes.com

Joshi, Pradnya (2009年7月13日). “Approval by a Blogger May Please a Sponsor”. The New York Times. ISSN 0362-4331 2015年6月17日閲覧。

researchgate.net

Anghelcev, George (2015). “Unintended effects of incentivizing consumers to recommend a favorite brand”. Journal of Marketing Communications 21 (3): 210-223. doi:10.1080/13527266.2012.747980.

tau.ac.il

eng.tau.ac.il

Sela, A., Shekhtman, L., Havlin, S., & Ben-Gal, I. (2016).. “Comparing the diversity of information by word-of-mouth vs. web spread”. In EPL (Europhysics Letters), 114(5), 58003. 2020年12月21日閲覧。

thefreelibrary.com

“The history of word of mouth marketing. - Free Online Library”. 2020年12月21日閲覧。

washingtonpost.com

Shin, Annys (December 12, 2006). “FTC Moves to Unmask Word-of-Mouth Marketing”. The Washington Post 2009年1月10日閲覧。

worldcat.org

search.worldcat.org

Joshi, Pradnya (2009年7月13日). “Approval by a Blogger May Please a Sponsor”. The New York Times. ISSN 0362-4331 2015年6月17日閲覧。
Baker, Andrew M.; Donthu, Naveen; Kumar, V. (2016-04-01). “Investigating how Word-of-Mouth Conversations about Brands Influence Purchase and Retransmission Intentions” (英語). Journal of Marketing Research 53 (2): 225–239. doi:10.1509/jmr.14.0099. ISSN 0022-2437.