«Gyaru – Subcultures and Sociology»(engelsk). Grinnell College. Besøkt 24. oktober 2021. «The beginning of the 1990s marked the first wave of gyaru subculture, kogyaru, when people started noticing an emergence of a large number of school girls from rich private schools with “brown hair, short schoolgirl skirts, and slightly tanned skin clutching European luxury bags and wearing Burberry scarves.” In the context of Japan’s financial crisis after inflation, kogyarus mostly consists of girls from the upper class who had accumulated wealth and were able to afford highly-priced clothings. In other words, Kogyaru luxurious everyday style can be explained by their desire to display a status of style leader through their ability to buy fancy Western fashion items.»
Enyam, Koubang Mbilase (24. juni 2016). «Skjønnhet på kvinnenes premisser». Utrop. Besøkt 24. oktober 2021. «Gyaru-stilen fra Japan har spredt seg til flere steder i verden siden den oppstod på 2000-tallet. Keziah Rengård er en tilhenger av livsstilen. Tanken bak Gyaru er å bryte med mennenes skjønnhetsideal.»