«Leaked emails reveal why Mark Zuckerberg bought Instagram». CNBCTV18 (på engelsk). 21. april 2024. Besøkt 28. mars 2025. «Facebook's $1 billion acquisition of Instagram in 2012 is hailed as a watershed moment. At the time analysts called the $1 billion price tag for Instagram exorbitant. However, the photo and video-sharing app today commands a staggering valuation of $500 billion, proving Zuckerberg's strategic foresight and risk-taking.»