Маркетинговая стратегия (Russian Wikipedia)

Analysis of information sources in references of the Wikipedia article "Маркетинговая стратегия" in Russian language version.

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16doi.org

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10worldcat.org

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1wiley.com

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Christian Krügerke. Christian Homburg/Sabine Kuester/Harley Krohmer Marketing Management: A Contemporary Perspective // Controlling & Management. — 2009-08. — Т. 53, вып. 4. — С. 262–263. — ISSN 1864-5410 1614-1822, 1864-5410. — doi:10.1007/s12176-009-0081-4.
30841, 1868-12-21, B*** (Baronne de), Elteville (неопр.). Art Sales Catalogues Online. Дата обращения: 29 мая 2019.
Stephen Dann, Susan Dann. E-Marketing. — 2011. — doi:10.1007/978-0-230-36473-8.
Organizational Intelligence through Strategic Intelligence // Strategic Intelligence. — Auerbach Publications, 2006-03-27. — С. 25–42. — ISBN 9780849398681, 9781420013900.
Kathryn Rudie Harrigan. Strategic Flexibility and Competitive Advantage // Oxford Research Encyclopedia of Business and Management. — 2017-03-29. — doi:10.1093/acrefore/9780190224851.013.2.
Kenichi Ohmae. The Virtual Continent // New Perspectives Quarterly. — 2008-06-28. — Т. 17, вып. 1. — С. 4–14. — ISSN 0893-7850. — doi:10.1111/0893-7850.00230.
Paul Gardiner. The rise and fall of strategic planning // Technovation. — 1994-11. — Т. 14, вып. 9. — С. 626–628. — ISSN 0166-4972. — doi:10.1016/0166-4972(94)90050-7.
Neil Bendle, Paul Farris, Phillip Pfeifer, David Reibstein. Metrics that Matter - to Marketing Managers // Marketing ZFP. — 2010. — Т. 32, вып. JRM 1. — С. 18–23. — ISSN 0344-1369. — doi:10.15358/0344-1369-2010-jrm-1-18.
Noel Capon, Henry Mintzberg. The Rise and Fall of Strategic Planning // The Academy of Management Review. — 1996-01. — Т. 21, вып. 1. — С. 298. — ISSN 0363-7425. — doi:10.2307/258641.
Robert W. Ferrell, Patrick J. Robinson, David J. Luck. MS's "APACS" // Journal of Marketing. — 1965-07. — Т. 29, вып. 3. — С. 104. — ISSN 0022-2429. — doi:10.2307/1248553.
P. Pauler. Sybil P. Parker (ed.). Me Graw — Hill Dictionary of Scientific and Technical Terms. 3rd ed., Mc Graw Hill Book Co., New York, St. Louis, San Francisco. 1984. 1846 p. $ 282.80. ISBN 0-07-045269-5 // Crystal Research and Technology. — 1986-04. — Т. 21, вып. 4. — С. 476–476. — ISSN 1521-4079 0232-1300, 1521-4079. — doi:10.1002/crat.2170210408.
Tanya Sammut-Bonnici, David Galea. PEST analysis (англ.) // Wiley Encyclopedia of Management / Cary L Cooper. — Chichester, UK: John Wiley & Sons, Ltd, 2015-01-22. — P. 1–1. — ISBN 9781118785317, 9781119972518. — doi:10.1002/9781118785317.weom120113..
The Oxford Encyclopedia of Foreign Policy Analysis // Oxford Reference / Cameron G. Thies. — 2018. — doi:10.1093/acref/9780190463045.001.0001.
Tanya Sammut-Bonnici, David Galea. PEST analysis // Wiley Encyclopedia of Management. — Chichester, UK: John Wiley & Sons, Ltd, 2015-01-22. — С. 1–1. — ISBN 9781118785317, 9781119972518.
Alexandros Paraskevas. Strengths, Weaknesses, Opportunities, and Threats (SWOT) Analysis // Encyclopedia of Crisis Management. — 2455 Teller Road, Thousand Oaks California 91320 United States: SAGE Publications, Inc.. — ISBN 9781452226125, 9781452275956.
Piercy. Market-Led Strategic Change. — 2012-05-04. — doi:10.4324/9780080511061.

wiley.com

doi.wiley.com

Tanya Sammut-Bonnici, David Galea. PEST analysis (англ.) // Wiley Encyclopedia of Management / Cary L Cooper. — Chichester, UK: John Wiley & Sons, Ltd, 2015-01-22. — P. 1–1. — ISBN 9781118785317, 9781119972518. — doi:10.1002/9781118785317.weom120113..

worldcat.org

Baker, Michael John, 1935-. The Strategic Marketing Plan Audit : a detailed top management review of every aspect of your campany's marketing strategy.. — Axminster, Devon: Campridge Strategy Publ, 2010. — 115 Seiten с. — ISBN 9781902433998, 1902433998.
Christian Krügerke. Christian Homburg/Sabine Kuester/Harley Krohmer Marketing Management: A Contemporary Perspective // Controlling & Management. — 2009-08. — Т. 53, вып. 4. — С. 262–263. — ISSN 1864-5410 1614-1822, 1864-5410. — doi:10.1007/s12176-009-0081-4.
Kerzner, Harold. Strategic planning for project management using a project management maturity model. — New York: John Wiley, 2001. — 1 online resource (xiv, 255 pages) с. — ISBN 047143664X, 9780471436645.
Kenichi Ohmae. The Virtual Continent // New Perspectives Quarterly. — 2008-06-28. — Т. 17, вып. 1. — С. 4–14. — ISSN 0893-7850. — doi:10.1111/0893-7850.00230.
Paul Gardiner. The rise and fall of strategic planning // Technovation. — 1994-11. — Т. 14, вып. 9. — С. 626–628. — ISSN 0166-4972. — doi:10.1016/0166-4972(94)90050-7.
Neil Bendle, Paul Farris, Phillip Pfeifer, David Reibstein. Metrics that Matter - to Marketing Managers // Marketing ZFP. — 2010. — Т. 32, вып. JRM 1. — С. 18–23. — ISSN 0344-1369. — doi:10.15358/0344-1369-2010-jrm-1-18.
Noel Capon, Henry Mintzberg. The Rise and Fall of Strategic Planning // The Academy of Management Review. — 1996-01. — Т. 21, вып. 1. — С. 298. — ISSN 0363-7425. — doi:10.2307/258641.
Robert W. Ferrell, Patrick J. Robinson, David J. Luck. MS's "APACS" // Journal of Marketing. — 1965-07. — Т. 29, вып. 3. — С. 104. — ISSN 0022-2429. — doi:10.2307/1248553.
P. Pauler. Sybil P. Parker (ed.). Me Graw — Hill Dictionary of Scientific and Technical Terms. 3rd ed., Mc Graw Hill Book Co., New York, St. Louis, San Francisco. 1984. 1846 p. $ 282.80. ISBN 0-07-045269-5 // Crystal Research and Technology. — 1986-04. — Т. 21, вып. 4. — С. 476–476. — ISSN 1521-4079 0232-1300, 1521-4079. — doi:10.1002/crat.2170210408.
Aaker, David A. Strategic market management. — 8th ed. — Hoboken, NJ: Wiley, 2008. — xii, 322 pages с. — ISBN 9780470056233, 0470056231, 9780470059869, 0470059869.