Analysis of information sources in references of the Wikipedia article "Robby Mook" in English language version.
As described in Shattered, Clinton's campaign manager, Robby Mook — who centered the Clinton operation on data analytics (information about voters, given to him by number crunchers) as opposed to more old-fashioned methods of polling, knocking on doors and trying to persuade undecideds — made one strategic mistake after another, but was kept on by Clinton, despite her own misgivings.
The anecdotes are different but the narrative is the same across battlegrounds, where Democratic operatives lament a one-size-fits-all approach drawn entirely from pre-selected data — operatives spit out "the model, the model," as they complain about it — guiding Mook's decisions on field, television, everything else.