Analysis of information sources in references of the Wikipedia article "Truyền thông đại chúng" in Vietnamese language version.
With the exception of the Super Bowl and national crises such as 9/11 or the invasion of Iraq, it makes little sense to talk about a mass media audience any longer, at least one defined by large numbers of people gathering around televisions and watching the same information fed from a few sources. In just one decade, between 1993 and 2004, the percentage of people who regularly watched network TV news dropped 34 percent.